Back to basics 2: what are the benefits of using 360 Degree Feedback?

August 21st, 2008  |  Published in Measuring Performance

For an individual, receiving feedback from a number of different people and levels in the organisation is fairer than being subject to just one person’s judgement. 

Therefore 360 Degree Feedback: 

  •  Provides a formal structure for the natural observation process
  • Helps to ensure that everyone involved is being judged on the same criteria
  • Encourages and supports open discussion between employees, their managers and their colleagues
  • Identifies areas of strength, and areas for growth and development
  • Increases self-awareness and insight
  • Develops people’s observation and feedback skills
  • Counterbalances pure results based performance – it helps with the discussion around what gets done, but also how it gets done
  • Encourages a culture where giving and receiving feedback is the norm

Next time: when, and when not, to use 360 Degree Feedback

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