360 Feedback Blog

At the end of a recent episode of the Apprentice USA, Donald Trump, having pointed his pistol finger and fired the first candidate, concluded his remarks by saying ’she had to go…people don’t change’.

Is he right?  Are people just the way they are, or can they change their behaviours if they really want to?

I think DT has a point: the person he fired ignored all the feedback from the other candidates which was telling her that she didn’t listen and that she was a disruptive influence.  Her response was that people (especially women) were intimidated by her.  She would not, or could not, hear the feedback.  I have come across people like this and I don’t think they can change.  Because they don’t want to.

People who really want to change, though, will do so.  At an exreme level, you can see this in people who take on new religious beliefs in adult life can can often change their lives completely, and those of the people around them.  Maybe because their will to change is so profound and internalised…

As a people development professional I have also seen people take painful but ultimately successful journeys to change their behaviours.  I have reviewed my own behaviours at certain times in my life (after some 360 Degree Feedback) and made a decision to do some things differently.

What’s the view from people development professionals out there?  Can people really change?

In this article in Business Week, the brilliant coach Marshall Goldsmith sets out the 5 key steps that anyone can use to become a more effective leader.  The first of these is to obtain 360 Degree Feedback.

After that it’s critical to listen to the feedback, make a clear decision about what you’re going to do differently and keep getting feedback as you go.

I would add that the more visible and up front you are about the feedback you have had, and how you are actively using that feedback, the more people are going to see your commitment to your own development as a leader.

I found this great summary of questions people often ask about 360 Degree Feedback, and some of the criticisms that can be levelled against the process.

Here’s our response (we’ve repeated the comments/questions at the beginning of each paragraph):

It’s right that 360 focuses on managers and above; this is because 360 is most effective when measuring management, communication and leadership skills, and it’s at manager level that those skills become important.

There are indeed some key things that need to be in place for 360 Degree Feedback to be effective and valuable.

1) giving appraisals is a difficult task.
Yes appraisal can be difficult, but managers need to be trained in giving appraisals.  360 Degree Feedback is an additional tool to help with appraisal, because it gets feedback from multiple perspectives; it is one form of appraisal, not the only one.

2)there may be a gap between an organization’s business objectives and what 360-degree feedback programs measure.
I so agree with you - it is critical that the 360 Degree Feedback measures the behaviours that are needed for the organisation’s business objectives.  This is normally the first thing we do when designing 360 Degree Feedback.

3)time and cost associated with 360-degree feedback also are stumbling blocks
Yes, there is time and cost involved in doing any people development work.  However good communication and positioning of the 360, and careful planning, can reduce the impact of the activity. And a tool that helps employees, their managers and the organisation to understand skills gaps and strengths, is critical to the organisation’s success.

4) Reviewers and those being reviewed fail to follow up after feedback.
Follow up is essential - as with any people development tool, using it and then forgetting about it is a waste of time and money, and creates negative attitudes in the organisation.  The 360 should be integral within the people processes of the organisation, should be meaningful, and should be aligned with other activities like appraisal, training needs analysis and management and leadership development.

For a free guide on 360 Degree Feedback Best Practice, go to our website Track Surveys and download the document.

‘What organisations increasingly need is a cost-effective way of developing the leadership skills of large numbers of managers in a way which moulds them into the type of manager best suited to the organisations’ needs – and preferably, without taking them away from their day jobs – ideally through, an approach that allows them to dip in and out when time and opportunity permits’.  View this article on localgov.co.uk

I would add that effective learning should be all about learning through the medium of the individual’s day-job. By focusing on 360 Degree Feedback and coaching, as in this great example, individuals can reflect on how they do their job, what they need to change to improve, and then do it, in the context of their workplace and their colleagues.  The regular 360 Degree Feedback and coaching is so important because it’s easy for busy managers to forget about what they are learning, and their learning targets - 360 feedback and regular coaching keeps them focused. 

On the point of ensuring that the organisation gets the skills improvement it needs (as well as individuals improving personally), it’s critical that the 360 Degree Feedback is aligned to the organisation’s learning objectives, which in turn must reflect the skills and behaviours it requires in its people in order to meet its business objectives. 

In this article from Management Today the writer describes a common situation: someone who refuses to accept the feedback they have recieved from their colleagues.

I would say that this happens in every organisation that has people in it, i.e. every organisation!  It’s less about conflict and more that there is always a small percentage who do not accept feedback, either because of their own insecurity, their lack of trust in the feedback methodology, or lack of trust in their organisation.

1. People need to thoroughly understand how the 360 Degree Feedback is gathered and how the resulting scores are calculated. This is especially important for analytically-minded people who will tend to believe it more if they can understand the numbers!  Guaranteeing confidentiality is also important.

2. Each individual getting 360 degree feedback also needs to make a choice as to what in the feedback is important and relevant to them, and why, so help from their coach or mentor is important.

3.  Acceptance comes only after shock, denial, then questioning and understanding, very much like the response cycle to bad news or events.  You need to give people time to get through this cycle.  (Click here to download our guide on Helping People to Deal with Difficult Feedback).

4. Finally there is the ultimate choice: if the person totally refuses to listen to feedback and agree to change (’that’s just the way I am’), as an organisation, are you willing to continue to support and promote that person, and put them in charge of other people, despite their abrasive behaviour? That’s where organisations usually have the greatest difficulty, particularly if someone is a good revenue earner…

In this interview with the CEO of a high tech corporation in the states, she makes a number of interesting observations about her development as a leader.  In summary, the key messages are:

- She has learned not to try to do everything herself
- She listened to feedback and learned to modify the way she dealt with certain issues
- She realised from her 360 reviews that sometimes you don’t realise the messages you’re giving to people in the organisation and that those messages might not be what you intended.
-Sometimes strengths can be overdone and become weaknesses, so she has learned to be aware of that and act accordingly.

Follow the discussion here and on UK Training Zone.

In this great blog, Deus Ex Macchiato tells us that we’re wasting our time appraising, feeding back or even trying to work out who does a great job in an organisation.   Here’s my response:

Loved your blog about HRbots and was intrigued that you assumed Catbert (my favourite Dilbert character) was female…I always thought Catbert was a boy…!

But moving on to your specific points:

1. Appraisals and 360 Degree Feedback: these are systems that provide some consistency over how people’s performance and activities are measured and rated .  The results of their work need to be checked from time to time, as does their capability of working with others, customers, etc. 

And without some kind of consistency (and feedback from multiple sources), how can you, indeed, overcome individual managers’ prejudices…?

A good appraisal or 360 Degree Feedback should be very clearly linked to the individual’s job performance…

2. I disagree entirely with your second point: people tend to behave and respond in fairly consistent ways over time.   I have never seen someone who sits around suddenly become a start performer - it just doesn’t happen.  They sit around because of a combination of personality, motivation and skills.  You can’t change the first two, only the last one, and only if you know what skills are required…thus measurement is important.

3. I tend to agree with your point about ’star’ performers. Have to say though, aside from the stars, a company still needs everyone else performing at their best. Not sure average is something we should be aiming for…!

And finally, if not meritocracy, then what?

Thanks for giving me something to get my thinking going on a Friday afternoon!

Jo
jo.ayoubi@tracksurveys.co.uk
www.tracksurveys.co.uk

In this blog on Training Zone I discuss some recent research on how well employers support new managers, and what they could do to improve in this area.
http://www.trainingzone.co.uk/blogs/joayoubi/360-degree-feedback-and-talent-management/how-effective-are-employers-supporting-new-

In this article the reader wonders how he can coax his manager to give him feedback.

Ah the reluctant feedback giver - we all know a few of these!

Our suggestion is: don’t ask for ‘feedback’! 

Some people have an aversion to what they think are management fads, or ‘management speak’, and ‘feedback’ may be one of these.  Other may even feel threatened by the whole idea as they may not be sure how to do it right.  It can be just as frightening to be asked for feedback as to get it!”

So what about just saying:

‘How am I doing’? ‘Is there anything I can do better, or differently?’ What would you like me to do more of?’ .  Even better, refer the question to the work you’re doing at the moment, so the feedback can be really specific: ‘What can I do better on the XYZ project?’

Another good approach is Start, Stop, Continue…..’What would you like me Start doing, Stop doing, Continue doing?’ . This lets the manager off the hook if they are a bit reluctant or nervous, and allows them to focus on real actions, behaviours and examples from work, projects, clients etc ….making the whole experience a better one for the individual and their manager.

Go to www.tracksurveys.co.uk and download more tips for How to Give Great Feedback, and What not to when Giving Great Feedback.

Most Employers Are Ineffective at Supporting New Managers
A study by i4cp finds that most organizations don’t provide any measurement when transitioning employees to management for the first time. 

This has the effect of:

• Leaving new managers floundering and performing poorly

• The organisation with no data on their new managers’ current or anticipated skills

• No development or talent management plan

Scary.

But what’s even more scary is when this effect is multiplied around the organisation, with managers transitioning into new senior manager roles, and senior management moving up to board level. 

We would apply the 4 recommendations in the article to people at all critical transitions in their careers and their roles - give them clarity on what’s expected of them, evaluation and measurement before they begin their new role and regularly after that, 360s for a rounded assessment of management and leadership skills, and lots of training and support.